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Hi, this is Dr. Yuki. In recent years, the rise of cosmetic treatments in Japan has been accompanied by concerns about misleading advertising. Some clinics make exaggerated claims, offer unrealistic promises, or use hidden fees to lure patients into costly treatments. A recent report revealed that TCB, the second-largest clinic in Japan, has been profiting by pushing unwanted treatments onto patients, further highlighting the problem.

Government Regulation: Limited Impact

While the Japanese government has introduced regulations to tackle false advertising, their impact remains limited. Many clinics find ways to skirt the rules, leaving patients vulnerable to misinformation.

Our Clinic’s Commitment

As one of Japan’s leading beauty clinics, we never engage in deceptive practices. We prioritize:

  • Clear Communication: Full transparency on costs, risks, and expected results.
  • Evidence-Based Treatments: No false promises—only scientifically proven results.
  • Patient-Centered Care: We focus on what’s best for you, without pressure or upselling.

In a market where deceptive practices persist, our clinic stands for integrity, safety, and trust. Choose us for honest, high-quality care.
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